ARE YOU SICK OF TAKING YOUR PRODUCT TO TRADE SHOW AFTER MARKET AFTER POP-UP BUT AND BARELY MAKING A PROFIT?
WHAT EXACTLY IS THE BUILD A BOLD BRAND SYSTEM
AND WHAT DOES IT INCLUDE?
We examine your existing brand, whether fully developed or not quite there. We’ll get you to ask yourself hard questions about who you are, what you represent and who your brand is in the world. This part of the process is crucial as we interweave your unique style throughout your live events presence, leading you to be easily recognizable and creating a buzz at every event you attend.
You may already know why you choose certain events and why not others, but let’s go deeper. If you’ve done events in the past, did you reflect on your pre-event intention and your results? Did you get what you intended?
If you haven’t done events yet or as many as you’d like, have you searched for events that really fit your brand or just any that ‘are around’? We’ll also ask you to step outside the box to work events that may not ‘seem’ good for your brand but we’ll show you how to really work it in these ‘off-brand’ places and get a successful return on all you set out to accomplish.
Crafting your message in SM posts is one thing - you can take your time, edit, copy and paste from other brands - but live, in person you have to think fast, represent your brand and your product just right so you get the sale. We’ll give you templates for scripts and tools for crafting YOUR message on the spot and you’ll be about to ‘copy and paste’ these into all your sales conversations and close the sale!
We’ll also go through crafting a demo and how to craft a kick-ass presentation that draws crowds of buyers!
1. KNOW YOUR BRAND, KNOW THYSELF
3. KNOW WHAT TO SAY
2. KNOW YOUR INTENTION
Here I’ll take you step by step through my proven “Authentic Selling” system that works like a charm every time. You’ll begin feeling more confident because you’ll know how to sell your products without sounding sales-y or pushy. We’ll also go through ways you can consistently over deliver to clients and potential clients so that you become known as a brand that cares.
We’ll also go through handling objections and exactly what to say to help you create those experiences where people love to buy. You’ll start making more money at live events and sky rocket your cash flow as you master the art of closing the sale.
Most people think that having a booth or table at an event is just about showing up and putting out their product - but not you! We’ll give you ALL of our FOOL PROOF templates for selling and even talking with organizers PLUS ALL of our INSIDER info on getting the best booth for the best price, where the best place to be is for the most sales AND some secret tips that we only share with our rock star members!
We’ll look at what you should be focusing on to move your business, as a whole, forward. We’ll get real about what actions you need to be taking outside of events to leverage your time, effectiveness, client attraction ability so that your business continues to generate cashflow consistently and you can grow your brand.
This includes making time on weekends and evenings for when most live events take place. Together we’ll create a strategy for a work-life balance that makes sense for you and your business as well as your family and friends.
4. MAKE MORE MONEY
5. CREATE A BEAUTIFUL BOOTH AND STAGE IT, HONEY!
Together we’ll devise a marketing plan for how to get out there in a bigger way and begin sharing your message and product with the world. Now that you’re armed with all of the right knowledge, able to articulate and communicate who you are and what your brand is about, whom you serve and what you do, you can now take this out there and begin rocking every live event you want to sink your teeth into!
Getting out from hiding behind the screen is what really generates cashflow in a BIG BIG way!
Together we’ll look at all of your products and services and put together a flawless staging plan for your products. We’ll create a fool-proof booth set up that can even be repeated by other employees or volunteers, meaning your brand can be in more than one place at once!
You’ll have a stunning booth design that speaks your brand clearly and attracts your ideal customers like ants on sugar! How SWEET is that?
We’ll spend a lot of our time celebrating wins and creating new habits of a highly successful brand that everyone wants to come out to see and support. What you focus on expands and everything you are experiencing and learning is of your creation - so let’s make it what you really want!
Your confidence will increase dramatically over the course of the program as you consistently produce results over and over again! Celebrate what shows up so you can pave the way for even more success!
7. GET OUT THERE AND GET VISIBLE
8. STAND OUT FROM THE CROWD AND YOUR COMPETITORS
9. CREATE A BUZZ AND BE A HOUSEHOLD NAME!